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| column | value |
|---|---|
| Title | 環保產品宣導及線上採購網推廣計畫 |
| Abstract | 一、建置環保產品線上採購網:(一)完成網站系統及硬體規劃(二)完成網站內容規劃及建置(三)執行網站營運及行銷工作(四)執行招商工作(五)執行網站宣導工作二、發行綠色消費電子報:(一)完成內容及版面規劃(二)確定單元內容、編輯及發行流程(三)發行電子報及行銷活動EDM(四)不定期修正或更新電子報版面三、推動企業及民間團體上站採購:(一)完成5場對企業「環保產品及綠色消費宣導會議」(二)完成13場對民間團體及一般民眾之宣導會(三)完成綠色合作社推廣計畫草案(四)完成第一次綠色合作社研商會議四、協助推動民間企業與團體綠色採購計畫工作:(一)完成推動民間企業與團體綠色採購計畫說帖(二) 完成民間企業與團體綠色採購文宣摺頁設計(三)完成縣市推動民間綠色採購計畫成果資料彙整分析五、環保旅館推廣計畫:(一)研擬推薦票選活動辦法(二)建立並公佈推廣網站(三)活動宣導與推廣(四)業者意見蒐集與研析 |
| EngTitle | Promotion And Establishment Of Online Green Procurement Website |
| EngAbstract | 1) Establishment of an online green products shopping site: a) Completed the design of the website system and hardware installation, b)Completed the planning and setting up of the website contents, c)Implemented the website operation and marketing, d)Accomplished business recruitment, e)Accomplished promotion and advertisement of the website.2) Publication of the Green Buying E-news: a) Completed the drafting of the contents and layout, b)Determined the unit contents and the editing and publication process, c)Published the e-paper and marketing e-DM’s, d)Periodically revised and updated the pages of the E-paper.3) Promotion activities to encourage businesses and non-governmental organizations to shop on the website: a) Convened five “Green Product and Green Buying Promotion Meetings” for businesses, b) Convened thirteen promotion meetings for non-governmental organizations and the general public, c)Completed the drafting of “Green Co-operative Promotion Plan”, d)Convened the first “study and discussion meeting” for the green co-operative.4) Assistance in making the “Plan to Encourage Businesses and Non-governmental Organizations to Buy Green”: a) Drafted the introductory pages for the “Plan to Encourage Businesses and Non-governmental Organizations to Buy Green”, b) Designed a brochure to advertise green buying for non-governmental and business organizations, c) Colleted and analyzed the information on the achievements of counties and cities in promoting the green buying for non-governmental organizations. 5) Environmental Hotels Promotion Plan: a) Design and draft of the hotel commendation and contest method, b) Setup and announcement of the promotion website, c) Advertisement and promotion of the Environmental Hotel Contest, d)Collection and analysis of hotel professionals’ opinions. |
| ProjectYear | 096 |
| SponsorOrg | 管考處 |
| ExecutingOrg | 管考處 |
| PublicFullVersionURL | http://epq.epa.gov.tw/project/FileDownload.aspx?fid=1599 |